Slings and Arrows

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Is anyone familiar with this? Bard Central is offering the DVD series:

Feature: Slings and Arrows
Slings and Arrows is based in the fictional town of New Burbage where legendary theatrical madman Geoffrey Tennant (Paul Gross) returns to the New Burbage Theatre Festival, the site of his greatest triumph and most humiliating failure, to assume the Artistic Directorship after the sudden death of his mentor, Oliver Welles.

The name surely can't be a coincidence. The series dates to the early 2000s...